Foot Health Week in New Zealand

Next week will be foot health week in New Zealand. This provides the opportunity to promote our profession to the public and the wider primary health community.

Public Relations on this scale can be very effective but needs to be planned and resourced well.

We total about 250 registered podiatrists in New Zealand, we are small!  I don't think this needs to be a weakness though as many significant large scale things have resulted from a small group of people. In fact most things of significance start from a small group of people.

If your small you must be focused, organised, passionate and capable. In my experience in New Zealand we are the last two, but not the first two. It will be interesting to see what happens during foot health week from our profession.